Sharifuddin Akhter Rashid

Mr. Sharfuddin Akther Rashid currently holds the position of Director at United Group. His professional journey commenced in 2017 within the retail division of the Group. In his initial days, Mr. Rashid’s engagement across various departments honed his cross-departmental proficiency, enhancing his understanding of intricate mechanisms that drive the organizational operations of United Group.

Mr. Rashid considers himself fortunate to have joined the organization at a pivotal moment, coinciding with its strategic entry into the mainstream Food and Beverage (F&B) services sector. At that time, the management had set its sights on expanding the retail division of the group. Upon joining, Mr. Rashid actively participated in the Chef’s Table Courtside project, a cutting-edge food court initiative, and Elevate, a premium Health & Fitness Facility. Following this, he continued his involvement as a key member of the core team responsible for the comprehensive planning and management of the retail division.

Mr. Rashid’s expertise in navigating the redevelopment of UIU Campus, Dhanmondi, into Unimart and Chef’s Table presented a chance to spearhead an unconventional business expansion. Drawing on this experience, he actively oversaw the expansion of Unimart and Chef’s Table at Gulshan-1, an exclusive destination offering a curated customer experience across multiple floors. Furthermore, Mr. Rashid played a pivotal role in advancing the Group’s F&B brands: Indulge and Crisp.

In addition to advancing the retail sector with F&B services, Mr. Rashid anticipates venturing into new avenues such as Private Label Brands (PLB) and Fast-Moving Consumer Goods (FMCG) manufacturing. Expressing an interest in the potential of clean and renewable energy, he sees this as an opportune time to invest, recognizing its significance for the future. Mr. Rashid emphasizes the importance of unwavering dedication and tenacious effort in upholding the business legacy of the Group.

At present, he is the Managing Director of Unimart Limited, Indulge Food & Beverage Ltd., M.A. Rashid Hospital(Pvt) Ltd., United Shipping and Logistic Services Ltd, and Director of United Power Generation & Distribution Co. Ltd., United Makkah Madina Travel & Assistance Co. Ltd.

Mr. Rashid is a member of the Executive Committee, Nomination & Remuneration Committee, Risk Management Committee, Policyholder Protection & Compliance Committee, and Investment Committee.